The first entirely virtual rendition of Nike’s Air Max Day celebration through a members only digital experience that featured exclusive events from 15 participating Nike locations, more than 100 pieces of original content, a live stream from the Nike Campus, a virtual 3D tour of an athlete’s closet, exclusive content from Travis Scott, and much more.

Available for only 24 hours on March 26th 2021, hundreds of thousands of Nike members from across the world visited the site, logging more than 5.7 billion virtual miles in the process.

—The One Show Bronze Pencil

Anima is a next-generation gaming platform and ecosystem, building on the technical innovations of Web3 and the seamless gameplay and broad community features of Web2 platforms. A unified ecosystem for players, creators and builders, a gaming storefront, asset marketplace and nexus between virtual worlds; a community-first hub for the next generation of games and virtual spaces.

Introducing Anima Nexus, a web3 configurator for gamers to customise their NFT's with skins like helmets, boots and armour.

Through futuristic and future driven design, gamers go through hundreds of skins to personalise their avatar. Players could even purchase new skins and apply them in real-time in gaming environments.

Showcasing the refresh of key brand elements to celebrate the global community of creators on Instagram.

—It's Nice That
—Adweek

Spotify Supergrouper is a mobile-first experience that invites music fans to mix and match their favourite artists into the band of their dreams.